Launching two new instructors for Germany during a global pandemic isn’t the easiest thing to do.

From creative brief to final cut in 4 weeks with 2 shooting days and 100+ zoom calls, we created individual concepts for Cliff & Mayla showcasing their personality and passion for Music, Surfing and of course Fitness.

“In every class I want us to be exactly who we are.” —Mayla Wedekind

Surfer, psychologist and cyclist. It’s Mayla’s rich and varied background that makes her such an exciting and unique addition to the team. Whether it’s drawing on her experience of being at peace with herself in the ocean or her work understanding what makes us who we are, Mayla knows what it takes to help you find inner strength and self-acceptance.

Cliff and Mayla are not just two amazing, professional new Peloton instructors, most importantely they are wonderful, kind and authentic human beings, we wanted to capture in our 60 sec hero films.

“Music and fitness have the power to unite people.” —Cliff Dwenger

Once you’ve found your passion in life, it shines through in everything you do. That’s why we’re so lucky to welcome Cliff into the Peloton family. From an early age music has played a huge role in Cliff’s life, while it allows him to express who he is, music blends perfectly with his passion for fitness.

Peloton | Instructor Launch